It's never a good idea to pit your web and print content up against each other. Instead, web content should enhance and complement your print properties. Here are five tips to get the most out of your web content.
Do content aggregators dilute the brands of the publishers they partner with? Is it worth obscuring your presentation layer if it means attracting more eyeballs?
This week's LinkedIn roundup seems to have a popular topic: digital versus print. The never-ending debate about the longevity of print in comparison to the cost-efficient/convenient nature of digital magazines came up a lot while digging through group discussions.
This whole Instagram/Content Ownership thing is a mess, no? Of course it is. It's nothing all that new though. Here are some of the larger issues that make ironing it out a pretty difficult task.
Every week, we’ll scour through LinkedIn forums, group discussions and original content articles to…
The notorious hypothetical gun is once again to your head and you’re forced to make a decision: TV or iPad. Which would you choose if you could only have one? Before you stand up, throw your hands in the air and proclaim your decision, read the 10 reasons outlined below that build the case for why an iPad is more of an asset than your TV.
Scrutinizing how people consume content online is just as important as ensuring the quality of that content. The same discipline that influences aircraft control layouts, urban planning, and instruction manual design can be used to improve some of the oft forgotten aspects of content presentation for digital publications.
For the past year or so, there has been a lot of talk in the CMS industry about customer experience management – or CXM, or CEM, or WCXM, or WEM. But what is it, really?
In a world where publishers are doing everything they can to maximize their product offering, could the solution be to minimize content as much as possible?
Responsive Design is a useful tool when used to solve the appropriate problem but some content and sites are better suited for it than others.There are a number of things to consider when going down the responsive path.