Gauging the magazine industry's reaction to putting ads on covers and fixing the online advertising models for media brands.
Defining the role of the modern publisher, 2013 media trends that you may have missed and successful marketing for circulation and newsstand growth.
Online retailers have been borrowing from magazines to create an editorial-like shopping experience for years. Using a model called “content and commerce”, retailers have integrated photo spreads and videos to inspire and instruct people to fill up their shopping carts.
From a printed glossy page on the newsstand, to your laptop, your tablet, your phone, and into the living room (maybe even the bedroom) – today’s great content is getting more exposure than you may have ever thought was possible.
Twitter is a newsroom and it has formally introduced itself to journos.