Unbound Media caught up with publishing experts to find out the dos and don'ts of promoting magazines and brands online.
You’re always looking for a fresh idea that will jumpstart profits and get your target audience buzzing with excitement about your company. While there may be numerous ideas that you are tossing around in your head to accomplish these goals, one of the best ideas is to make innovative use of mobile apps in various facets of your business.
So your one-man business has gotten big quick? Congratulations! Now let's make it even bigger!
The most creative ways that brands have crowd-sourced content from fans.
Five media events that will help you with your digital media strategies.
When you’re faced with the task of generating original, new content on a regular basis, it can be pretty daunting especially when you’re stuck for ideas. Here are some good places to look for inspiration.
Complete the Publishing Future survey to help us get a better understanding of what future success for publishers looks like.
The world’s best-known publications have turned to online paywalls to recoup some of the lost revenue from newspaper sales and advertising. But while it’s become the norm for media outlets like the Wall Street Journal and the Globe and Mail, it might not be the best tactic for remaining relevant in a rapidly changing media landscape.
British Vogue enters the classroom to teach students about magazines, Time Inc. tries to lure in advertisers with reader data and Details taps bloggers for native ad content.
The magazine with the most digital subscribers, People magazine preps for launch of new pricing model and Rolling Stone gears up for branded content.
