I am the co-founder of Agility Inc. – makers of fine content management software. A casualty of the dotcom bubble burst in 2001, I turned to freelance web development. Over the last 11 years, I led the growth of Agility to become the fastest growing web development company in Canada for multiple years running, and then on to become a leading CMS provider. I am a boarder, golfer, F1 fan, and fitness nut who loves a good Munich lager and appreciates a fine Cuban cigar.
CPM is one of the primary ways that online display ads are priced. It is the amount of money a publisher charges for 1,000 impressions of an ad, where an impression is counted each time an ad is loaded. Here's how to boost it without drawing the ire of your audience.
It's Unbound's 1 year anniversary and I want to thank everyone who has contributed to making it one of North America’s top destinations for online magazine information and inspiration.
WordPress is the most popular content management system (CMS) in the world. But here’s why Agility is better.
Here at Agility, we’re passionate about what we call ‘The Agility Experience’ – how customers, partners, vendors and others feel about working with us. The essence of the Agility Experience is that we strive to make things easy across the board while being laser focused on the unique needs of our core customers and partners.
In publishing, it is becoming more and more important to be the best at something. The sheer volume of content produced is overwhelming, and being second best doesn’t cut it if you want to build an audience.
It will be a long time before we have to give up on print, but it’s impossible to ignore the relentless march to digital – we have to be there.
With the success of Unbound Media, I am sold on the value of content marketing. It’s efficient, effective marketing, it provides value to your industry and it’s fun. The concepts in Brandscaping really helped to crystalize content marketing for me, but the book takes it much further. Andrew Davis gets this stuff better than anyone else out there, and if you are a magazine publisher or marketer, Brandscaping should definitely be at the top of your reading list.
Ignore the website at your peril. As social media and tablet usage grows, links to your content are getting shared at a rapid pace. These links go back to your website and people don't have patience for a crappy one.